A few weeks ago, I was introduced to another talented jewelry designer by Johanna of Beso Handbags. I’ll admit…I’m a sucker for sentimental pieces, so I couldn’t resist this designer’s custom design portfolio. In fact, I’ve already given my husband strict instructions on which one he should order! But we aren’t the only ones who love Lisa Leonard Designs. There is a list a mile long of other fashion editors who are following this hot designer. Lisa Leonard creates these pieces from her studio north of Los Angeles. We caught up with Lisa to get the scoop:

LDB: I love the fresh look you give each design. How were you inspired to start your collection of jewelry? And tell us about the materials you use.

LLD: Thanks for your sweet words! I made jewelry in high school, but it wasn’t until a trip to San Diego, California after my first son was born that I got really inspired to make my own jewelry. I bought a few bracelets and then had an I-could-make-these moment. So I did!

My jewelry has changed over the years as I’ve learned new techniques and have grown into my own style. We use mainly sterling silver and cream freshwater pearls to create our signature look!

LDB: What part of the design process do you enjoy the most?

LLD: The design process is so much fun! My favorite part is seeing an idea go from a sketch to a real-life necklace hung around someone’s neck. And the first time I see a new completed design, I always think it’s the best one we’ve ever done.

LDB: What has been the most exciting for you since launching your jewelry line?

LLD: It’s been so exciting to watch the business grow. Being featured in magazines like Parenting and Glamour is thrilling. We did a local morning show in Birmingham, Alabama and it was my first experience with anything like that. Also, seeing celebrities wearing my jewelry is completely surreal.

LDB: What methods  do you use to market and sell your items? Are you currently sold in boutique stores?

LLD: Certainly our best advertising comes from word-of-mouth. Blogging has also been incredible for my business because people really want to know the artist behind the creations. We sell mostly through our online store at lisaleonardonline.com. We have a few boutiques that carry our designs, but we really focus on retail. If you are in California, check out Hands Gallery in San Luis Obispo- love them!

LDB: What’s next for Lisa Leonard Designs?

LLD: Hmmm, good question! Our plan is to keep making jewelry and we hope people continue to love it. We’ve got a couple new designs we’ll introduce in the next few weeks- so stay tuned!

Click here to browse Lisa’s full collection. Such a great gift idea for mom or grandma. Get Mother’s Day done early this year!

We love Lisa Leonard Designs!